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Luxury is a basic human need

byEditorial Team

published on 12/9/2017

On the night of September the 7th during the 2nd edition of the Spotted public events series, the international Droog community was to Rethink Luxury by approaching it from very diverse perspectives.

Design curator Agata Jaworska asked any Russians to raise their hands, as she explained how their daily dealings with luxury inspired Droog Lab to develop its Fantastical Investments.

There was a solemn silence amongst the audience when the tape with the spoken column by curator Aaron Betsky played.

Host of the evening Renny Ramakers asked designer Marcel Wanders to react on Aaron’s statement that luxury is our indulgence. Marcel said that designers could fulfill the desires of people who are gradually climbing the financial ladder, as these people tend to crave for splurge versions of things they are already familiar with in a lesser price range.

Next, a video showed how people could use the White Spots app to enjoy offline luxury of not being irritated by constant email and social media feeds.

Designer Sander Wassink shared his fascination about the journey that products on flea markets have made. He sees true luxury in being knowledgeable about, and appreciative for the world around us.

In a chat with Renny about solar, designer Jeroen Verhoeven (demakersvan) stated that the focus on aesthetics is the key to give sustainability an enrichting factor.

Via a mini performance designer Saskia van Drimmelen announced the Golden Joinery workshop on the luxury of repairing which she and theater professional Margreet Sweerts will give on Sunday October the 15th (sign up here).

The audience also saw a video explaining Olfa Ben Ali’s idea behind fashion glossy Re|fuse, which was for sale that evening. She initiated this magazine to give an aesthetic and positive view on the refugee issue.

Writer and activist Umayya Abu-Hanna reminded everyone that Aleppo was once at the very end of the silk road and that even Queen Elizabeth the 2nd went there for her wedding robe textiles.

Last but not least, artists and designers Josephine Goverts, Eline Janssen, Mirelle Versteeg, Mickey Yang united themselves in The One Day Collective and repaid the audience’s precious time for watching a video with a free work of art for everyone to take home.

The conclusion of the evening is that luxury not only has to do with scarcity. Regardless of how the notion of luxury is understood, whether it is doing nothing or dressing up, luxury should eventually be seen as a basic human need. Luxury is feel good without guilt. So let’s stop talking about sobriety, and let us talk about luxury instead!


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